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 Models - Establish your niche and determine your market


A niche is a special place within the scheme of things. What type of modeling do you wish to pursue? You can’t be everything to everybody so you need to carve out a section of the broad term “model” and segment your work. Do you want to be a commercial model, fashion model, fitness model, swimsuit model, runway model, plus size model, parts model or another kind of model? Let’s assume you want to be a fashion model. Do you want to do runway or would you rather do catalog modeling? Do you want to show room work, swimsuit modeling or lingerie modeling?

There are many categories of modeling. Many models make the mistake of being a “model” without setting the stage for success by creating a smaller niche. The narrower you define your niche, the more you focus on that niche and the more expertise you have within that niche the better your chances will be of gaining employment.